Improve how your people and processes work
Insightful is a work data platform that delivers intelligence about how work actually happens, so you can improve operations and drive efficiency.

Work has fundamentally changed.
Every company is looking for the right mix of people, processes and technology, including AI. The decisions made now will shape organizations for years to come.
You can’t transform what you can’t see. If you don’t know how work actually gets done, you can’t make the decisions that matter.
Insightful shows you how the work actually gets done
Insightful unlocks your work data so you can understand how people work, how to organize, what to improve, and where to automate.
See the apps, AI tools and steps behind each workflow, straight from your own work data.
See how each team spends its time, and ways to reassign or redesign work that will pay off the most.
See opportunities to improve operations, each with a target outcome so you can track if it worked.
See how many hours each manual step costs, so you automate what will give you back the most time.
How your work data turns into opportunities
Everything comes from how your people already work, so there are no task lists, process maps, surveys or workshops before you start. Your first opportunities arrive within two weeks.
Start with the question you need answered
Pick the one that matters most to you. See the answer on your own data within two weeks, then roll it out across the company.
Workforce Analytics
Shows where people spend time and how to use it best.
People Intelligence
Shows how people work and suggests opportunities to improve output.
Process Intelligence
Tracks work company-wide and highlights where to improve or automate processes.
What one global company found by unlocking their work data
Prioritizing automation by impact, not estimates.
A major US food producer had to choose which processes to automate. External proposals promised savings estimates, but none could be checked before committing significant time and resources.
Insightful mapped each process from the work itself, starting with SAP inventory, and showed the real hours behind every step.
Automation now goes where the hours are and where it pays back the most.
Private by default
Insightful sees the apps, sites and AI tools your people use, and how they use them. It does not log content or capture keystrokes, messages and documents. We never use screenshots for processing or intelligence.




Questions about work intelligence
What work intelligence is, how the platform works, and what it takes to start.
Work intelligence shows how your people and processes work, and where to improve them. Insightful is a work data platform that delivers intelligence about how work actually happens across your company, so you can improve operations and drive efficiency.
A desktop app collects work data from the apps, sites and AI tools your teams use. Insightful groups that activity into workflows and connects them into one map of the work. You get a short list of opportunities, each with a starting point and a target, and you see whether the change worked.
Three products run on one data foundation. Workforce Analytics shows where time goes. People Intelligence shows how people work and suggests opportunities to improve output. Process Intelligence, shows how work flows and where to improve or automate processes.
Activity, interaction, context and integration data: the apps, sites and AI tools your people use, and how they use them. Insightful does not log content or capture keystrokes, messages and documents. You can also connect your HR and business systems to add roles, teams and output, like tickets resolved or invoices processed.
Within two weeks. A Work Audit shows your first opportunities 14 days after the desktop app is deployed, on your own data. Existing customers already have their history stored, so processing runs over it with no reinstall and no wait for new data.
No. Insightful shows how work gets done so you can improve it. It sees the apps, sites and AI tools your people use, never messages or documents. Teams are compared with similar teams doing the same work, and people with their own normal. We never claim how well anyone performs, who might leave, or how anyone feels.
Install the desktop app on the computers of the teams you want to start with. There are no task lists, process maps, surveys or workshops to prepare. Insightful works on Windows, macOS and Linux, and covers desk-based knowledge work.
No. Every Workforce Analytics customer already collects the data the other products need. Moving up a plan turns on processing over the history you already have, with no reinstall and no wait for new data.